The logo is integrally graceful and concise, transparent and open, and full of textured, stereoscopic and modern feelings. Compared with traditional flat logos, it has some breakthroughs, which perfectly demonstrates Patent Reexamination Board’s innovative and open development philosophy.
The logo also fully embodies the origin of the emblem of State Intellectual Property Office (hereinafter referred to as the emblem) and inherits its essence. The logo is composed by two curved books standing side by side, stacking and interacting with each other on the horizontal level. For the color, the logo applies exactly the same colors used by the emblem, red and blue, and conducts some appropriate color gradients and transparent processes, which makes the logo looks richer in visual hierarchies. Red and blue also stands for PRB’s legal and technical professional qualities. Red represents the law, sacred, solemn and authoritative; blue represents technology, professional, rigorous, rational, also it shows internationalization, full of vigor and vitality, embodying PRB dedicated to serve patent holders and public whole-heartedly.
The books in the logo represent knowledge, and also mean exchange, spread and explore. The overall shape of the logo is steady, profound and straight up, symbolizing PRB has a solid development basis and constantly plays new movements and opens new chapters with open and innovative ideas.
The books in the logo are slightly transparent. The spines of the books have edges and corners, which makes it full of energy. The curved parabola looks cheerful and smooth, which makes the logo not only fortitude and masculine, but also mellow and soft, vividly embodying PRB’s transparent and open examine procedures as well as impartial and fair examine principles and high social responsibilities, and also demonstrating its good cultural inclusiveness, social affinity as well as constant pursuit for efficiency and excellence.
If you look down from the top and try to imagine, the logo seems to be formed by a pair of overlapped flying wings. The double wings represent two core functions undertook by PRB respectively, i.e. to examine the requested reexamination cases and to hear requested invalidation cases. It implies the important role PRB plays in promoting scientific and technological progress and economic development by effectively applying intellectual property system especially patent system through reasonable determining and grasping patent licensing and confirmation standards.