A new Chinese fantasy drama showcasing the rich and diverse aspects of Chinese culture, Love You Seven Times, debuted on Thursday. With its novel-based story and stunning visuals, the show topped iQIYI's global drama ranks and became the top Chinese drama in Indonesia, Thailand, Malaysia, Philippines and Vietnam. The drama's chief producer Wang Yixu told the Global Times that he wanted to present the unique Chinese aesthetics to both domestic and international audiences. Wang's goal is not only to tell Chinese stories well, but also to make the world fall in love with Chinese culture.