Jiangsu Broadcasting Corp was recently sued over a trademark used for one of its most poplar TV shows.

Jin Ahuan, an e-business worker, said he registered the trademark Fei Cheng Wu Rao - or Sincere People Only - for matchmaking and marriage services in 2010.

In the same year, Jiangsu TV started a dating game show with the same name, which Jin said infringed his trademark right.

But attorneys for the defendant said the two marks "belong to different categories and look different".

(Source: China Daily)