Beijing Administration for Industry and Commerce officials are encouraging the city's well-known alleys, communities and scenic spots to trademark their names to prevent business disputes.

Famous historic and cultural sites such as South Luogu Lane, one of the oldest alleys in Beijing, should be registered for protection, said Yang Yiwen, head of the administration.

"Trademark owners can then make goods with those names featured to add a competitive edge in the marketplace," he said.

(Source: China Daily)