In a bid to strengthen IP protection for the 26th World University Games, create a sound IP environment, the Market Supervision Administration of Shenzhen decides to launch an 80-day special campaign on IP protection of the game till the end of August.

Under the scheme, the administration concerned shall step up protection of relevant trademark, special labels and copyright of the game. Infringement of trademark exclusive right of the game, and illegally manufacturing, marketing and using the special marks shall be investigated aggressively. The scheme also requires authorities to strengthen supervision of IP infringement on the Internet.

(China IP News)