The opening ceremony of the Zhejiang's China Time-Honored Brands and Zhejiang Macao Branded Products Fair 2010 were held here on Friday, where various products from China's Southeastern province were exhibited.

More than 4,000 items of long-established and famous brands will be exhibited at the three-day fair by 110 enterprises from the Zhejiang province, and the products on display covered five diverse areas, including Chinese traditional medicine and health care, food and beverage, general merchandise, cultural arts and crafts, tea products and art.

The fair will further enhance the trade, economic and cultural exchange between Macao Special Administrative Region (SAR) and Zhejiang province, said Jin Yonghui, director-general of department of commerce of Zhejiang.

He also said that the objective of hosting this event in Macao is to learn from the SAR's trade and economic experience, in a bid to deepen Macao and Zhejiang's business and economic exchange and cooperation.

Aside from the fair, a photo exhibition and a Zhejiang product center was also unveiled on the same day, which were all parts of the 2010 Macao-Zhejiang Week, a business promotional event organized by the provincial government of Zhejiang.

(Source: Xinhua)