On October 19th, Shanghai Luwan IP joint conference office integrated regional law enforcement power and organized a special law enforcement action titled "Protect Intellectual Property Right, Welcome a Wonderful Expo".

The action focused on Expo park's neighborhood area, including Stamps, Coins and Cards Market of Lugong, Xintiandi Shopping Center, and main traffic arteries around Expo parks. Law enforces paid special attention to investigate and punish infringement of the Expo symbol, licensed products and other infringement activities. The officials ordered one shop that was still on its way to get the license to sell Expo products immediately stop the sales and put the products off the counter. During the law enforcing process, officials made a special effort to publicize Expo's IPR protection system, especially the management of the Expo symbol.

It was said that according to the "Luwan Expo IPR protection Special Action Plan"，Luwan IP joint conference office would launch a joint law enforcement action every other month between this September to the end of the Expo.