Bank of Communications' Beijing Branch, on October 31, launched a new loan program up for grabs by copyright owners from six  categories cultural creative business-film,  i.e. publishing, performance, artistic works dealing, animation and online gaming.  Companies in the above business may obtain a loan by pledging their copyright.  A first such deal was sealed on the same day between the Branch and Beijing Tianxingji Film and TV.

A standard procedure is that the bank scrutinizes the applicant and determines the amount and interest rate of the loan.  With the maximum amount hanging at 30 million yuan, credit of the granted loan is eligible for future transactions with interest rate registering at 10% above the government rate and 3 years max for paying back.